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MERGER OF PURITY
AND PERFORMANCE

A unique brand,
The Pure Guild combines extreme purity of botanical ingredients with meticulous precision in scientific performance.

Active ingredients retain their molecular integrity and full spectrum of biological activities because Pure Guild extracts the compounds mechanically, using no industrial solvents or damaging heat.

Pure Guild employs only the compounds proven most effective in rigorous clinical trials.

 

 

 

 

THE PURE GUILD

Text for booklets, packaging, and web sites to market advanced cosmeceuticals for The Pure Guild, 2009 to present: Wrote the copy for the new brand and its first eight SKUs, targeting consumers who value organic purity and the latest botanical science in dermatological preparations for hair and skin.

 


PRODUCT INSERTS

Wrote 26,000 words of scientific sales copy, drew a dozen illustrations, and designed inserts for eight products: Hair Regrowth Serum, Shampoo, and Conditioner; Cellulite Treatment; Feminine Cleanser; Rosacea & Redness Relief; Acne Treatment; and Moisturizing Treatment. Click for the PDF of Moisturizing Treatment.

 


 

FULL-LINE CATALOG

Wrote and designed the eight-page six-color point-of-purchase catalog targeted to Whole Foods customers. It summarizes the line's first eight SKUs. Click for a PDF.

 


 

WEB SITE

Re-edited text from the product insert to make a comprehensive web site for the Pure Guild line. Click for the live site.

 

 


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